Biscuit

The manufacturer of Jaffa Cakes has urged retailers to go back to basics with biscuits. Pic: pladis

Consumer insights

Biscuit sales surge in the UK

By Anthony Myers

UK manufacturer pladis announced sales of biscuits grew by £66m (2.5%) - the category is now worth £2.7bn ($3.42bn) - and said it was on its way to unlocking a £264m opportunity within the coming three years.

Mondelēz has launched an Oreo cookie with a brownie batter center in the UK. Pic: Mondelēz

Mondelēz launches Oreo Choc’O Brownie in UK

By Douglas Yu

Mondelēz has introduced its Oreo Choc’O Brownie to the UK market and will be supporting the launch with a £2.5m ($3.2m) audiovisual advertising, experiential, sampling and PR campaign. 

Tim Tam is Arnott's only biscuit brand that is available in the US.  Photo: Tim Tam

Tim Tam enters the US as on-the-go snacks demand rises

By Douglas Yu

Australian biscuit brand Tim Tam has entered the US market for the first time after the company decided to cater to the US consumer demands for on-the-go snacks, with a distribution deal with Connecticut-based commercial bakery Pepperidge Farm. 

United Biscuits' McVities brand hopes to boost sales in the Chinese market

United Biscuits eyes China as a key market for McVities

By Rick Pendrous

United Biscuits (UB) has announced that its total UK exports have rocketed 50% over the past three years and it expects this figure to rise a further 50% by 2020, as demand grows from countries such as China for its British brands.

Mondelēz unveils Russia strategy for Oreo

Mondelēz to ramp up Oreo distribution in Russia

By Oliver Nieburg

Russian biscuit market leader Mondelēz International has begun producing Oreo in Russia and plans to enhance distribution and marketing support to leverage the brand.

UB is launching a £10M ad campaign for its savoury biscuits under its Jacob's brand

Savoury biscuits assault launched by UB

By Rod Addy

United Biscuits aims to invest £3.5M in its plants at Aintree, near Liverpool, and Harlesden in north west London as it prepares to boost its savoury biscuits market share.

Sweet potatoes are rich in vitamins and iron so when used in cookies can play into healthy indulgence, says Datamonitor

DIGGING INTO INNOVATION & NPD WITH DATAMONITOR CONSUMER

Sweet potato cookies: The new way to indulge

By Kacey Culliney

Sweet potato should be seriously considered by cookie makers looking to tap into better-for-you indulgence, says a Datamonitor researcher.

Putting on the ritz: Biscuit buyers are looking for 'everyday indulgence.'

In the biscuit world, full fat is now king

By Freddie Dawson

Manufacturers are no longer looking to make healthier cookies and biscuits, preferring instead to focus product development on indulgence and portion control, according to a market expert.

Nestlé to expand York R&D centre

Nestlé to expand York R&D centre

By Graham Holter

Nestlé has revealed to FoodManufacture.co.uk that it is planning a significant extension to its confectionery and biscuit product technology centre (PTC) in York.

Pack up a penguin

Pack up a penguin

RPC Market Rasen and RPC Halstead have produced an innovative
two-piece pack for Penguin Chukka, the new product from biscuit
brand Penguin.

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