First quarter 2016 innovation
Nestlé KitKat Duo (India)
Nestlé has introduced KitKat Duo to the fledging Indian market. The wafer product is coated with brown chocolate on the base and white chocolate on the surface. Nestlé is promoting the brand extension in conjunction with the Indian film launch of Ki & Ka, featuring actors Kareena Kapoor and Arjun Kapoor, who star in television commercials that began airing last week. The product will retail for rs 10 ($0.15).