Mondelez International

Mondelez under fire as plaintiff’s bar turns up the heat on sugar in belVita

Mondelez under fire as plaintiff’s bar turns up the heat on sugar

By Elaine Watson

There are multiple holes in a new proposed class action complaint filed vs Mondelez over sugar levels in its belVita range, say attorneys. However, the recent shift away from fat to sugar as public enemy #1 has clearly emboldened the plaintiff’s bar.

Spit out: Gum declines continue in the US

Datagraphics

Spit out: Gum declines continue in the US

By Oliver Nieburg

Chewing gum sales in the US have continued to fall in the first half of 2017, according to data from IRI, but Hershey is bucking the trend.

Mondelēz has launched an Oreo cookie with a brownie batter center in the UK. Pic: Mondelēz

Mondelēz launches Oreo Choc’O Brownie in UK

By Douglas Yu

Mondelēz has introduced its Oreo Choc’O Brownie to the UK market and will be supporting the launch with a £2.5m ($3.2m) audiovisual advertising, experiential, sampling and PR campaign. 

Cadbury vows to ‘secure' jobs while announcing 50 redundancies

This week Down Under

Cadbury vows to ‘secure' jobs while announcing 50 redundancies

By RJ Whitehead

Though Mondelēz has billed its new plans to invest A$75m (US$60m) into upgrading its Hobart Cadbury factory as a move to “secure local jobs”, it has at the same time revealed that nearly 10% of jobs will be shed in the process.

Hershey launched SoFit in 2016. Picture: Hershey.

Global confectionery sector to grow CAGR 4.6% from 2016–2021

Manufacturers to develop confectionery with vegetables for a healthier halo

By Jenny Eagle

An improving global economy, stronger than expected economy in developed countries and rising disposable incomes in developing countries are the main reasons why demand is growing for confectionery products, according to Global Data.

Nestlé 'considering next steps' after Court of Appeal rejects KitKat shape mark. ©iStock/robtek

KitKat UK trademark rejected on appeal

By Oliver Nieburg

Nestlé has lost its bid to register the four-finger KitKat has a 3D shape mark in the UK after a ruling in the Court of Appeal today.