Kit Kat

The Kit Kat sushi is available until February 14.

SPOTLIGHT JAPAN

Have a break...have a Kit Kat sushi

By Gary Scattergood

Japan is known for its love of weird and wacky Kit Kat flavours, but Nestlé might have just taken the biscuit with its sushi version.

IFFCO denies its Tiffany Break infringes the Kit Kat trademark

Nestlé appeals South African Kit Kat ruling

By Oliver Nieburg

Nestlé has lodged an appeal to overturn a South African high court decision that found IFFCO’s Break brand did not infringe the Kit Kat trademark.

Confectionery industry begins testing crunch levels to improve consumer experience, says Texture Technologies

Special Edition: Hygienic Design & Quality Testing

Sound check! Confectioners ready mics for acoustic testing

By Oliver Nieburg

Auditory testing to measure the crunch noise a product will make when it is chewed in the mouth is quickly becoming widespread in the confectionery industry.

The Nestlé-Google link up will put Kit Kat in a billion hands, says Euromonitor International

Nestlé Kit Kat tie-up wires into Chinese Android appetite

By Annie-Rose Harrison-Dunn

This week’s launch of the new Google Android 4.4 Kit Kat and Nestlé’s tie-in chocolate Android robots is a marketing move worth millions and could help the Kit Kat name grow in emerging markets like China, says Euromonitor International.

Kit Kat social media Halloween buzz

Kit Kat rules Halloween social media buzz

By Oliver Nieburg

Nestlé’s Kit Kat, manufactured on license in the US by Hershey, has grown its social media standing more than any other candy brand over the Halloween period, according to a report by social media benchmarking company Unmetric.

Mars opens €80m chocolate factory in Russia

Mars opens €80m chocolate factory in Russia

By Oliver Nieburg

Mars has opened a €80m (RUB 3.3bn) chocolate factory in Russia’s Ulyanovsk region as it looks to capture a greater share of the highest value BRIC chocolate market.

Nestlé gets the green light for UK expansion

Nestlé gets the green light for UK expansion

By Michelle Knott

Nestlé’s scheme to expand operations at its Product Technology Centre in York cleared the final hurdle last week at a planning meeting of City of York Council.

Bar wars

Bar wars

Kit Kat Kubes, a bite-size version of Nestlé's popular countline
bar, will compete with existing products from Cadbury and Mars in
the UK market.