olam food ingredients’ (ofi’s) flavour experts share their predictions on how families will tap into this season’s flavour trends to create a ‘Spooktacular’ 31 October.
Scary monsters (and super creeps) with false teeth may not be the only ones to bite this Halloween as inflation is also hitting households across the United States, forcing many families to keep tight control of the purse strings.
The American confectionery industry is looking forward to increasing sales this Halloween after a survey revealed 98% of Americans will be offering treats to young visitors knocking at their doors.
Hershey has raised its annual sales and profit forecasts on the back of a strong Halloween that it signalled it expects to continue into the Christmas holiday season.
During the coming Halloween weekend, it is estimated that $2.6bn is spent on individually wrapped candy in the United States. Average Halloween candy comes individually wrapped and made of several layers of different materials including plastic, 'creating...
Mars said once again it is ‘putting the consumer first’ by introducing an innovative collaboration to tackle the challenge of wrapper waste this Halloween season with the launch of 'Trick or Trash' bags.
This year’s Halloween is set to be one of the best yet for the American confectionery industry with news that a survey by the National Confectioners Association (NCA) reveals that 93% of Americans intend to celebrate in a big way with plans to enjoy their...
A survey by the UK’s Craft Bakers Association (CBA) revealed the scale of the spookiest season of the year, with almost half of the artisanal sector noting a significant increase in sales at this time.
Ferrero USA, is bringing back Ferrero's 31 Days of Halloween Countdown Calendar to help families celebrate Halloween throughout the month of October while raising money for Children's Miracle Network Hospitals.
With days to go before the Halloween weekend, KIT KAT, produced by Hershey in the US, is giving costume prep a whole new meaning to this year’s trending ‘group costume’ theme.
With candy sales up 48% on last year and trick-or-treating regarded as a ‘safe activity’, Americans can look forward to the holiday season despite costume shortages in some stores.
In a boost to the confectionery sector, American families are ‘considerably more comfortable sending their kids back to school, or with Halloween trick-or-treating, than a year ago’, according to a latest Axios/Ipsos poll.
Consumer spending in the Unites States on Halloween-related items is expected to reach an all-time high of $10.14bn, up from $8.05bn in 2020, according to the National Retail Federation’s (NFR) annual survey.
Spending on Halloween candy is predicted to rebound to an all time high this year after the pandemic frightened away most trick-or-treaters and celebrants last year – causing sales to slump to a five-year low, according to industry research.
Ferrero-owned candy brand Butterfinger is reintroducing its ‘investigation unit’ to track down ‘guilty’ fans accused of ‘swiping the crispety, crunchety, peanut-buttery, irresistible candy bar’ from friends and family this Halloween.
Halloween candy sales have increased 8.6% in the United States and seasonal chocolates have seen 12.2% gains since October 4, according to new IRI data from the National Confectioners Association.
Reese’s Trick-or-Treat Door is designed to traverse through neighborhoods on its own and bring Reese’s Peanut Butter Cups directly to candy lovers’ doorsteps.
New survey says consumers may choose to celebrate at home and on virtual Zoom parties, as leading paediatrician calls on country to ‘let kids have Halloween’.
Bazooka Candy Brands, a division of the Topps Company, Inc, says this Halloween will be all about quality over quantity and has released its portfolio of iconic brands including Ring Pop, Push Pop, Baby Bottle Pop, Bazooka Bubble Gum, to satisfy all the...
The COVID-19 pandemic has kept American consumers in – or close to – the home for most of the year. Now with weeks until Halloween - one of the biggest sales drivers for the chocolate, candy, gum and mints industry - families are preparing for scaled...
Hershey’s free bags offer a fun and safe alternative to trick-or-treating, as NCA health consultant Dr Stephen Ostroff issues reminder on protocols for this year’s event.
The Twinkies maker has partnered with celebrity chef George Duran and micro-influencers to create a devilishly good snacking experience to make this year’s Halloween one to remember, despite social distancing measures impacting festivities.
Nutella and Kinder Joy maker Ferrero has launched its campaign to help families celebrate Halloween, with an online advertising, social media and influencer, push starting October 1, announcing 31 days of creative ways to make the most of the season.
As cities and counties across the US begin to announce guidance on Halloween, new safety guidelines in alignment with the CDC’s social distancing guidelines, and the Harvard Global Health Institute map has been issued to help families celebrate the season...
There will be regional differences across the country in the way that people choose to celebrate the Halloween season throughout the month of October, but with chocolate and candy sales already up up by 13% this year - 'it is on', says the NCA.
Hershey was one of the first out of the blocks of the big candy companies to reveal its Halloween treats this year when way back at the beginning of July it introduced Reese's Franken-Cups, KIT KAT Witch's Brew, Hershey's Kisses Vampire...
Halloween candy powerhouse Mars Wrigley has launched its digital Treat Town to provide a virtual trick-or-treat experience for candy for those unable to go door-to-door this year.
Stuffed Puffs, the company that reinvented the S’mores by figuring out a way to add the milk chocolate inside the marshmallow, has launched its first ever Stuffed Puffs Halloween singles.
Although trick-or-treating might look different this year, Ferrero says it has a bunch of new treats to share for those celebrating virtually, socially distancing with friends or from the comfort of their own homes.
With the country looking forward to Halloween, even though it may look different this year due to coronavirus safety protocols, the National Confectioners Association (NCA) is offering best and up-to-date guidance and advice on its Halloween Central website...
As the conversation in the media and in our communities around Halloween and whether or not it is canceled continues, I want to share a simple but important thought with the industry and our retail partners as we move into the next several weeks of our...
Chocolate and candy maker reports Second-Quarter 2020 Financial Results; provides 2020 Business Update, and looks to ‘creative ways of trick-or-treating’ to restore fortunes.
Halloween is candy’s biggest holiday, and candy corn is at the center of it. ConfectioneryNews caught up with Peter Goldman, head of seasonal and Brach’s at Ferrara, to talk strategy, trends and good ol’ candy history.
Leading up to October 31, Hershey joined Rubie’s Costumes and The Addams Family movie to create a digital one-stop-shop called Halloween Headquarters. We got the scoop from Brad Santanna, the candy maker’s digital commerce lead.
From ethical chocolate to glow-in-the-dark wrappers, the industry offers trick-or-treaters a plethora of new options and old standbys to celebrate on October 31.
Premium sweet brand Uncle Joe’s says it is looking at a 10% rise in demand for its Halloween and bonfire night treacle toffee in the run up to this year’s celebrations.
The National Confectioners Association launched Halloween Central, an online hub packed with candy stats and resources to help parents navigate healthy choices with their children.
While Hershey’s remains committed to the ‘heart and soul’ of its business, the chocolate giant will focus meeting consumers where they are today in part by expanding its portfolio to satisfy other snacking occasions.
As big brands look to the lucrative Halloween market, Nestlé UK announces that it has launched a Smarties pack for the first time to tap into demand for spooky sweets.
Mars Wrigley and Hershey have launched new US candy lineups for Halloween this year, most of which are innovated around their core brands including M&M’s, Reese’s and KitKat.
