Ferrero India has revealed its plans to build a new product portfolio for the mass market in India, with the firm assessing opportunities for some of the 20 confectionery brands it acquired from the US unit of Nestle at the start of the year.
Three major confectioners will carry a redesigned ‘Be treatwise’ label on certain products in the UK to encourage moderate consumption. Separately Nestlé is cutting sugar in its UK confectionery range.
Ferrero would become the ‘third largest player in chocolate confectionery in the world if it successfully acquires Nestlé’s US candy business, a deal that is expected to come through by the end of this week, said Euromonitor.
A district court judge in Frankfurt has ordered Ferrero to label the number of individually wrapped chocolates on its Raffaello’s packaging after a local consumer complained that the product only showed its total weight.