Austrian confectioner PEZ has sealed licences for Super Mario, Transformers and Spongebob Squarepants dispensers among others in 2017

PEZ primes for China entry

By Oliver Nieburg

PEZ is preparing to enter China later this year as it announces a string of dispenser licenses for 2017, including Super Mario and Transformers.

Retro tins aimed at nostalgic adults. PEZ broadens its target group

PEZ returns to roots with adult proposition

By Oliver Nieburg

Austrian confectioner PEZ International is hoping to take advantage of the vogue retro trend by re-launching peppermint candies for adults that were previously ditched in favor of child-friendly products in the sixties.