PEZ International expects a Flamingo dispenser with coconut candies and a licensing deal with upcoming blockbuster Jurassic World will drive its sales in 2018.
PEZ says it hopes all its candy dispensers will one day carry codes to download a free mobile gaming app as it announces 2016 licensing deals with films such as The Secret Life of Pets.
Austrian confectioner PEZ International is hoping to take advantage of the vogue retro trend by re-launching peppermint candies for adults that were previously ditched in favor of child-friendly products in the sixties.
Confectionery giant Haribo is to distribute a new range of Pez
confectionery in the UK featuring cartoon family The Simpsons. The
launch follows a two-month burst of TV advertising for the brand.