Perfetti Van Melle

In the UK, Perfetti Van Melle is best-known for confectionery brands like Mentos, Fruittella and Chupa Chups. Pic: Perfetti Van Melle

Enviornment

Perfetti Van Melle joins the UK Plastics Act

By Anthony Myers

Perfetti Van Melle, one of the world’s largest confectionary companies, has announced it has joined the UK Plastics Pact, a bold and unique initiative that aims to transform the UK’s plastic system.

Trident is one of the brands being sold by Mondelēz to Perfetti Van Melle. Pic: Mondelēz

Analyst reaction to transaction

Mondelēz sells part of gum business to rival Perfetti Van Melle for $1.3bn

By Anthony Myers

Mondelēz International has announced it has entered into definitive agreements to sell its developed-market gum business in the United States, Canada and Europe to Italian-Dutch company, and European rival, Perfetti Van Melle Group for $1.350bn.

Italian confectioner Perfetti Van Melle has launched a new range of vegan jellies in the UK. Pic: PVM

Jellies

Fruitella launches new vegan range of jellies in the UK

By Anthony Myers

Perfetti Van Melle (PVM) has launched its first ever gelatine-free range in the UK with two new Fruittella fruity jelly variants, which are also suitable for both vegans and vegetarians.

Spit out: Gum declines continue in the US

Datagraphics

Spit out: Gum declines continue in the US

By Oliver Nieburg

Chewing gum sales in the US have continued to fall in the first half of 2017, according to data from IRI, but Hershey is bucking the trend.

Just like other branded Amazon Dash devices, the Airheads version connects to the member's Wi-Fi and Amazon mobile app, enabling customers to restock on the item by clicking it once.

E-Commerce

Airheads joins one-click shopping with Amazon Dash

By Mary Ellen Shoup

Perfetti Van Melle USA’s Airheads brand is the latest confectionery product to join Amazon’s Dash Button program, which allows consumers to reorder a product through the e-commerce giant by clicking a small Airheads-branded device. 

American Tort Reform Association president describes claims against Mentos as spurious and says consumer protection laws should be reformed to reflect original purpose

Industry Voices

Opinion: Reform state CPAs to protect brands like Mentos from ‘absurd’ lawsuits

By Tiger Joyce, president of the American Tort Reform Association

US state legislators should revise Consumer Protection Acts so confectioners are not hit with ‘preposterous’ lawsuits such as one accusing Perfetti Van Melle of slack filling gum packs, writes the president of the American Tort Reform Association.

Wrigley says bringing Orbit under the Extra umbrella will drive sales

Wrigley UK merges Orbit into Extra range

By Oliver Nieburg

Wrigley UK has incorporated its Orbit brand into the Extra range to help drive sales and will also launch soft chew options to appeal to younger consumers.

Mondelez International CEO and chairman Irene Rosenfeld receives 31% compensation hike

Mondelez CEO Rosenfeld bags $28.8m in 2012

Mondelez International chairman and CEO Irene Rosenfeld has been awarded a 31% rise in compensation in 2012 taking her total annual earnings to $28.8m, according to a company filing.

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