The number of confectionery products stocked by UK supermarkets has declined by 2.4% over the three-year period ending on February 2017, IRI’s latest study finds.
Mars Chocolate North America is recruiting ‘curators’ to host parties promoting a specially created range from Mars, which can be sold on an online store.
Brexit has not had a “serious effect” on grocery prices in the UK, including the bakery and snack categories, according to strategic insight director at IRI UK, Tim Eales.
US shoppers may have found it more difficult to locate Peeps and Jelly Belly this past Easter at Walmart’s candy aisle compared to Cadbury, Dove, Hershey and M&M’s, says Quri.
Traditional brick-and-mortar stores still have an opportunity to compete with Amazon in an era when online shopping is becoming increasingly popular among consumers, according to e-commerce consultant Mark Walker.
Confectionery and snack companies should up the focus on e-commerce sales in 2017, even though the online channel represents 1% of overall CPG sales volumes, say analysts at IRI and Barkley.
Mondelēz International says its sponsorship deal between Cadbury and the English Premier League is not at odds with its responsibility to address public health concerns.
Confectionery brands can inspire loyalty by communicating heritage and social actions on-pack, but these features should never overshadow flavor, says a Mintel analyst and the CEO of Project7.
The Hershey Lab has envisioned a “reinvented” shopping experience with a fictitious grocery chain, called Medley, as the line between digital and physical shopping is blurring.
